Pippa O’Connor has revealed that POCO By Pippa’s most popular jeans will be back in stock on Monday, November 21.
The mother-of-two launched her new denim range this week, and told Goss.ie at the Bord Gais Energy Irish Book Awards that although she’s wrecked – she’s delighted the jeans went down a hit, with thousands racing to the site to be the first to grab a pair.
“It’s been flying, hence the bags under my eyes. We’re wrecked – but it’s great, it’s a good complaint,” she said.
Back in stock: Pippa revealed that her most popular styles will be coming back to her online store next week | BRIAN MCEVOY
The blogger also told how she ordered extra pairs of the two most popular styles, as she knew they’d be a sell out with POCO fans.
“The two most popular styles at the moment, the leather look and the Slimmers, are coming back on Monday. That was an order I made before we went on sale,” she told Goss.ie.
“I took the chance thinking that they’d be the most popular ones so thankfully I guessed right. We only have a small amount of those coming.
“That’s what it’s all about, getting the feedback and seeing what people want.”
Preparation: The mother-of-two made sure to that there would be no technical issues on launch day | BRIAN MCEVOY
Pippa also revealed that she made sure she was prepared for any technical issues – which was her biggest concern about the launch.
“The one thing I didn’t want to happen was for the new website to crash. I kept saying to the guys and the technical team that if anything happens, I don’t want to crash.
“I know that people might think that’s a good thing, but I didn’t want that to happen. We made sure to have extra servers, I wanted it to all run smoothly.
“But that didn’t happen thank God. We are sold out of a few certain styles in sizes already which isn’t ideal, I’d rather have enough for everyone but it’s a learning process as well,” she added.
