Vogue Williams has teamed up with Heinz and Barnardo’s on a campaign aimed at helping families in need.
Heinz Beanz and Barnardo’s have teamed up for a second time to bring back its limited-edition three-pack of ‘Heinz Meanz Meals’ cans, helping support their work with children living in disadvantaged areas across Ireland.
For every pack purchased, Heinz will be making a donation to Barnardo’s Breakfast Clubs.
The children’s charity provides nutritious breakfast food, such as Heinz No Added Sugar Beanz, to selected Barnardo’s centres across Ireland.
The donation comes as part of a partnership between Heinz and Barnardo’s, with the two companies working together since 2020.
Vogue, who has joined the meals mission as an ambassador, said: “I can’t imagine the worry that many families must be going through. No one should be unsure when or where their next meal is coming from, especially children.”
“Working with Heinz and Barnardo’s, together, we hope to not only raise awareness of this growing issue taking place on our doorstep, but to also highlight that a small, tangible act – such as buying a pack of Heinz Beanz – can have a big impact and help support those most vulnerable in the community,” the mum-of-three added.
Elaine McCague, Head of Heinz Ireland (Interim), said; “Our founder, Henry J. Heinz, believed that heart power is stronger than horsepower. Today, his beliefs and values live on, as we continue to help support families in time of need, just like he would want us to.”
“We’re passionate about continuing to support the great work of Barnardo’s in Ireland. We’re delighted to release once again our limited-edition ‘Heinz Meanz Mealz’ three-packs so we can together help fill thousands of little tummies at a time when it is much needed.”
“It’s partnerships like this that will help us achieve our mission to provide 1.5 billion meals to people in need globally by 2025,” Elaine added.
Mary Gamble, Director of Marketing, Fundraising and Communications at Barnardos, said; “We are delighted to be partnering with Heinz once again and are grateful for their support for our work with vulnerable children. We share a joint ambition to drive long lasting change for some of the most disadvantaged families in Ireland.”
NEW three-packs of ‘Heinz Meanz Mealz’ Beanz are available from major retailers such as Dunnes, Tesco, SuperValu and Aldi now, as well as convenience stores.
