Rihanna has launched a brand new fashion collection FENTY for clothing brand Puma.
The international pop star released her new range with the clothing giant, with mostyl edgy black and white and has a wide pieces from loose sweaters, to trousers and sneaker heels.
The collection appeared in a pop-up shop opening at Foot Locker in New York City.
Rihanna has revealed she remembers exploring fashion during her first trip to Japan and that she got her inspiration for the FENTY collection from Japanese street culture.
Riri entered the pop-up shop singing her songs that were playing in the background as she released her new autumn/winter 2016 line.
Rihanna took to instagram yesterday to promote her collection with photos of some of the clothes with the caption “WE ON DA WEST COAST TOO!! LA #FENTYXPUMA Premium pop up shop is open right now at 8380 Melrose! Come f**k with us!”
The S&M singer also posted a video of her sporting some of the clothes with the caption “#FENTYXPUMA #OUTNOW”.
Rihanna isn’t the only starlet to join the brand, with reality star Kylie Jenner signing on as an ambassador this year.
