Penneys is launching a stunning new collection of wardrobe staples, perfect for autumn/winter and beyond.
The Primark Edit has been carefully curated to include timeless silhouettes that can be worn and re-styled year after year.
A first for Primark, this collection boasts super soft cashmere-blended knitwear at an incredibly affordable price of €22.
The collection includes classic womenswear and accessories – from sleepwear to shoes, hats and scarves, to cosy knitwear, coats, and trousers.
Every product is a hero piece in its own right, with effortlessly elegant trouser suits (Blazer from €30; Trousers from €17), a staple belted trench €45, the perfect white shirt €17 and wool blend coats from €50.
Accessories include leather loafers for €25, chunky wool-blended scarves for €16 and matching beanies for €8.
Primark product director Paula Dumont Lopez said: “We aspire to make it easy for our customers who want to feel amazing in everyday classics that they can wear and re-style time and time again without breaking the bank.”
Black Suit Trouser €22
Stone Suit Trouser €22
“With The Primark Edit, we have introduced new materials such as cashmere-blended knitwear to some of our classic silhouettes with a focus on timeless design, at an affordable price. Long-lasting, stylish fashion choices should be accessible to everyone.”
The Primark Edit will be available in selected stores across Ireland this September. Prices start at €6 for wool beanies, and go up to €60 for wool coats.
Sizes range from size 4 – size 20 / 2XS – 2XL, and the collection will be available to shop at the following locations: Mary Street, Blanchardstown, O’Connell Street, Swords, Dundrum, Liffey Valley, Newbridge.
To find out more about The Primark Edit, visit www.primark.com.
Charcoal Suit Trouser €17
