Chloë Grace Moretz has responded to the backlash over the ad campaign for her new movie.
The animated film Red Shoes and the 7 Dwarfs is about “a Princess who doesn’t fit into the celebrity world of Princesses—or their dress size,” according to the animation studio’s website.
The red shoes pictured in the ad have the power to make Snow White taller and thinner when they’re worn, a blatantly obvious example of body shaming because apparently, that is what’s considered “beautiful.”
Model Tess Holliday took to Twitter to voice her outrage at the advert.
How did this get approved by an entire marketing team? Why is it okay to tell young kids being fat = ugly? ??@ChloeGMoretz pic.twitter.com/PVhgwluGTM
— Tess Holliday ? (@Tess_Holliday) May 30, 2017
Chloe, who voices ‘Red Shoes’ in the film, has since spoken out about the film’s marketing in a series of tweets.
“I have now fully reviewed the marketing for Red Shoes, I am just as appalled and angry as everyone else, this wasn’t approved by me or my team.
“Please know I have let the producers of the film know. I lent my voice to a beautiful script that I hope you will all see in its entirety.
“The actual story is powerful for young women and resonated with me. I am sorry for the offense that was beyond my creative control.”
