PICS: Beauty lovers step out for fun night at Benefit’s They’re Real! product launch

The new beauty buys are going to be on everyone's wish list


Beauty lovers had a fun night at Benefit’s They’re Real latest products launch – their new lipsticks and eyeshadows.

First up is They’re Real! Double The Lip Lipsticks, which features a custom teardrop tip that grabs and defines your lip line and fills in lips with a complementing colour – creating the appearance of volume and dimension.

Next on Benefit’s new product list is their They’re Real! Duo Shadow Blender which includes two perfectly paired shades for bigger, sexier eyes – and a Custom Shadowblender, offering expert shadow application at the flick of your wrist.

Mark Rogers, Benefit’s brow magician in Ireland, hosted the fabulous event and invited guests up on stage to his lips couch to play games.

They’re Real! Lipstick Launch

Brown magician: Mark hosted the fun and fabulous event | ANDREWS POVEDA

Well-known faces such as bloggers Lisa Jordan and Grace Mongey along with Cocoa Brown CEO Marissa Carter were a few of the lucky guests to try out the new fantastic beauty buys.

Blogger and Benefit’s newest Benebabe Kate Kelly also played a huge part in organising the event, which was her very first since joining the marketing team at Benefit HQ.

If you fancy picking up their latest bits from the They’re Real! range or feel the need to tame your brows, pop in to Benefit’s flagship store on South William Street.

If you want to find out more about their gorgeous new lipsticks and eyeshadows, check out Goss Girl’s post on them HERE.

They’re Real! Lipstick Launch

Benebabe: Kate has returned to Benefit as their newest marketing guru | ANDRES POVEDA

They’re Real! Lipstick Launch

Lipstick lady: Lisa was one of the lucky few who was introduced to Benefit’s latest products | ANDRES POVEDA 

They’re Real! Lipstick Launch

Legs for days: YouTuber Elanna McGowan stunned in blue and pink at the launch | ANDRES POVEDA