Dylan Oaks, the cutting-edge Irish jewellery brand, has unveiled its glamorous second bricks-and-mortar store in the heart of Belfast’s iconic Castle Lane.
Northern Ireland’s fashion elite and A-listers came out in force to revel in a beautiful launch event hosted by Dylan Oaks, for the grand unveiling of their opulent new flagship store.
Invited guests who donned the red carpet included Love Island’s Molly Smith and Arabella Chi, Beauty Mogul Linda Stinson of Bellamianta, and the renowned makeup maestro Paddy McGurgan.
The sleek new store houses the extensive Dylan Oaks collection of exquisite rings, earrings, bracelets and necklaces.
Customers can also avail of personal styling consultations to help them discover their ideal ring stack, ear stack, necklace layering or individual piece, or have a solid gold welded bracelet measured onsite to perfectly fit their wrist.
“Our Belfast store is the second of five locations we plan to open throughout Ireland and the UK over the next 12-18 months,” says Dylan Oaks co-founder John McAnenly.
“Our customers enjoy interacting with us in person. They want to touch and feel the pieces in-store. We are one of the first jewellery brands to remove glass displays to allow for a more accessible try-on experience.”
“We do more than sell jewellery,” adds Dylan Oaks co-founder Laura Sherry. “Our mission is to help customers enhance their personal style. It’s not just about finding the perfect piece but also knowing how to style that piece.
“Customers can work with our in-store stylists to curate a stack, layer necklace combinations or pick out an individual treasure that uniquely complements them.”
Dylan Oaks’ unique personalisation service also means pieces can be engraved in-store in as little as 15 minutes, making finding the ultimate gift for someone special or a bespoke treasured piece for yourself an effortless and pleasant experience.
Visit Dylan Oaks in-store at Castle Lane, Belfast or Liffey Valley, Dublin to fully experience the collection in person and have your own jewellery styling consultation.
For more details or to explore the collection online, visit www.dylanoaks.com
