Molly-Mae Hague’s “secret project” has been revealed.
It comes just weeks after the Love Island star quit her role as PrettyLittleThing’s creative director.
The mum-of-one, who held the role for 22 months, reportedly raked in £5 million per year, which worked out at an eye-watering £400,000 per month.
According to The UK Sun, Molly-Mae is seeking to expand her company, and will begin releasing lifestyle and beauty content.
A source told the publication: “Molly’s branching out into a lifestyle brand – fans are always asking where she got her home decor from, where her clothes are from and for her hair and beauty tips so it’ll be a huge success.”
“Everyone thinks it could be as big as Holly Willoughby’s company – or even Kourtney Kardashian’s Poosh!”
The publication has reported that documents filed at Companies House have revealed the business’ name as MMH Lifestyle.
Molly-Mae is already wildly successful, following the launch of her tanning brand Filter by Molly-Mae, which has raked in a multi-million pound profit.
In June, it was reported that the mum-of-one had quit her role as PrettyLittleThing’s creative director after just 22 months.
A source told MailOnline at the time: “Molly-Mae is stepping down from her role as PrettyLittleThing creative director.”
“She has absolutely adored working with the brand and furthering her expertise in the fashion industry but for now she wants to continue enjoying her maternity leave and focus on being a mum to Bambi.”
“This isn’t the end for PrettyLittleThing and Molly, she remains an ambassador, as does her sister and they will be looking at opportunities in the future.”
Confirming the news via her YouTube channel at the time, Molly-Mae said: “A lot of people have been asking me about PLT creative director, how’s the role going, how’s everything going with PLT, and everything is going incredibly with PLT…”
“I will forever have the most insane relationship with PLT… they are literally my family. I am still working with them and doing collections and edits, but I have actually decided to step down as my creative director role.”
“Over the last few weeks, I have realised that I’m only going to get this time once with my first-born child and I’m only going to get Bambi being four months old once and I feel like I’ve had to rearrange my life a little bit and lose some commitments that I did have.”
“Myself and PLT have decided collectively that as much as the creative director role was incredible and I have literally loved being the creative director of PLT more than anything it was such an amazing chapter for me it has naturally come to an end.”
Molly-Mae continued: “I am a mum now and I never really gave myself a maternity leave and I got straight back into work instantly because my work is my phone and showing my life is my work.”
“The last thing I would want to be is in a role that I can’t fulfil right this moment. There is no drama, there is absolutely no tea… nothing has gone on.”
The news came just two months after PrettyLittleThing founder Umar Kumani stepped down from the company to pursue new opportunities.
