Viewers were seriously impressed by The Late Late Show on Friday night, as the programme focused on promoting Irish businesses.
In October, Ryan Tubridy issued an impassioned call-out for local businesses to get in touch with the show, to be in with a chance of showcasing their company on the Late Late.
On Friday night, the show promoted Irish businesses across various sectors, who have had to close their doors and adapt accordingly to survive.
Roisin Murphy showcases a range of incredible Irish businesses for tonight’s ‘Taking Care of Business’ #LateLate special.#BoostMyBusiness pic.twitter.com/iWuYR5tau2
— The Late Late Show (@RTELateLateShow) November 7, 2020
Throughout the show, Irish companies showcased their wares and demonstrated their tenacity and resourcefulness in the face of a global pandemic.
The programme was widely praised on social media, and many agreed it was like watching a Toy Show for grown-ups.
Others also called for the Late Late Show to host a business special every year.
I know it’s popular to mock @RTELateLateShow but tonight’s show really is fantastic. Some amazing Irish products and stories being showcased. Would be great to see this become an annual occurrence #latelate
— Kelvin Farrell (@kelvinwins) November 6, 2020
Quite emotional watching this. Having been that mad eejit who started a business and now working with them every day at Shopify, it is the essence of being human carving our your own living. Feeling proud beyond measure of these fabulous resilient creative geniuses! #latelate
— MichelleDuffyRudden (@DuffyRudden) November 6, 2020
Wow! It’s like the Toy Show for grown-ups who are coming down with the notions! I love it 😍🛍 Wanting EVERYTHING #latelate @RTELateLateShow
— Oliver Callan (@olivercallan) November 6, 2020
What an amazing nation we are! Loving all of the ideas and businesses on the #latelate such a great opportunity. Well done to all. Keep going!
— Samantha Kelly (@Tweetinggoddess) November 6, 2020
This needs to be a yearly show @RTELateLateShow .. it’s only started and we LOVE seeing the passion of Irish entrepreneurs. Also LOVE working with these people day in day out. #LateLate
— The Brand Geeks (@thebrandgeeks) November 6, 2020
Unbelievably important @RTELateLateShow tonight, it’s so much more than a late night talk show , those in the arts and craft in Ireland ever grateful for and so proud to be part of @RTEOne more please … epic
— Róisín Murphy Architect 🏠 🐝 🎥👍🏽 (@RosinMurphy) November 7, 2020
Loving the @RTELateLateShow supporting fantastic small Irish businesses, this could be an amazing yearly show the week before the Toy Show! 🙌#LateLate #LateLateshow #SupportLocal #BuyIrish pic.twitter.com/p7WUF6RdtF
— Éanna Hassett (@eannahassett) November 6, 2020
Alright I’m loving the adult version of the last late toy show. Can they do this every year please? Great to see the best of Irish business #LateLate
— Sarah Loughlin (@Sarah_Loughlin) November 6, 2020