Home Irish Showbiz TV3 announce rebrand and name change at new season launch

TV3 announce rebrand and name change at new season launch

The station has made some big changes


TV3 will be rebranded as Virgin Media Television this year, it has been revealed.

At TV3’s Spring 2018 launch this morning, TV3’s managing director Pat Kiely announced that TV3 will be renamed ‘Virgin Media Television’ in autumn.

TV3 and 3e were bought by Liberty Global, the parent company of Virgin Media, in July 2015 for €80 million. The following year, the company bought UTV Ireland for €10 million, which it rebranded as be3.

At the launch, Pat also revealed TV3’s “most ambitious spring schedule to date”.

It was announced that Red Rock will return to screens with “a huge step up in quality” later this month on January 22.

It was also revealed that The Tonight Show with Matt Cooper and Ivan Yates has been extended to four nights a week, proving that the show’s new hosts have gone down a hit with viewers.

It was also confirmed that Rachel Allen will be the new critic on The Restaurant, after Tom Doorley quit last year due to his clash with Marco Pierre White.

Meanwhile, Ireland’s Got Talent will air for the first time ever on Saturday, February 3rd.

The brand new series was described as the biggest commission in the history of TV3, and it will be broadcast every Saturday evening from February 3rd, after the Six Nations.

The show will be hosted by Lucy Kennedy, and the judging panel includes Louis Walsh, Denise Van Outen, Michelle Visage, and Jason Byrne.

The after show, which is called Ireland’s Got Mór Talent, will air straight after – and will be hosted by Snapchat star James Kavanagh and Xposé’s Glenda Gilson.