Kylie Minogue has launched a makeup collection, after the Australian pop icon entered a legal battle with makeup mogul Kylie Jenner.
Minogue took steps to block the reality star from trademarking the name Kylie for “advertising and endorsement” purposes, after Jenner made the move to develop Kylie Cosmetics in 2016. The KUWTK star had attempted to trademark her name before in 2014.
Minogue won the case in 2017, and famously referred to the then teen as a “secondary reality TV personality” in the suit.
YES! ✨Get your #Summer2019 SPARKLE on! ‘Magnetic Electric’ eyeshadow in three colours to hypnotise! Head to MERCH(andise) at https://t.co/yoMTAwL0GR to see more! pic.twitter.com/bJrUittrlD
— Kylie Minogue (@kylieminogue) June 23, 2019
Now, with both ladies able to use their famous moniker for their own projects, Kylie Minogue has launched her own makeup line.
The collection is part of her wider range of Kylie merch.
The collection includes a series of lip products – a lipstick, lip oil and lip gloss.
It also includes an eye and cheek glitter, a lip and cheek tint, and eyeshadow trio and a makeup bag.
The colourful, punchy packaging is far removed from Jenner’s commitment to a minimal, dripping lips motif.
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