PLT have revealed that savvy social media users can shop the brand’s up coming collab with pop sensations Little Mix before anyone else.
The quartet have teamed up with the mega-brand to create a collection to suit all styles and body types.
The PRETTYLITTLETHING Instagram account will be going private at midnight on the 5th of November until midnight on the 6th of November.
During the 24-hour period while the account is private, only PLT IG followers will be able to shop the Little Mix collection.
Followers will get access before anyone else, using the swipe ups on Instagram stories.
The collection will then become available to everyone after midnight.
The collection will be released in sizes 4 to 26, and gives a nod to trends from the 90s and now.
The brand did something similar during their collab with Love island star Molly-Mae Hague, which was an instant hit.