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RTÉ release the sweetest trailer for The Late Late Toy Show

The countdown is on!

RTÉ have released the sweetest trailer for The Late Late Toy Show, which will air on TV from this evening.

Marshmallows, Christmas jumpers and popcorn angels are the order of the day, as one little boy and his family prepare to settle in to watch the show – and there’s also a special appearance from Gabriel, The Late Late Show owl, named after the late Gay Byrne.

Created by the RTÉ Marketing and Promotions team, the trailer will premiere on television tonight, Wednesday 20th November, just before the Six O’Clock News bulletin on RTÉ One.

The promo will air in rotation across RTÉ One and RTÉ2 in the lead up to the show on Friday November 29th, hosted by Ryan Tubridy.

In 2018, The Late Late Toy Show was the most-watched television programme of the year, with over 1.5 million people tuning in to watch the show on RTÉ One.

The show, which had the theme of The Greatest Showman, was watched by an average audience of over 1.3 million live on the night, a 74% share of the audience watching at that time, with an 89 % share among children.

Next Friday’s theme remains a closely-guarded secret.

The Late Late Toy Show airs on RTÉ One on Friday November 29th at 9.35pm.

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