He’s moving from boyband to the West End in new musical Once, and now Ronan Keating is a fully fledged model.
The Irish star is fronting the campaign for Energetix Jewellery, and he looks picture perfect in these behind the scenes photos.
Blonde Beauty: German Model  Franziska Knuppe joins Ronan for the shoot in a beautiful countryside setting.
Although out of his usual comfort zone, Ronan holds on tightly to a guitar as he poses for the shoot in Connemara, Galway.
He is joined by Beautiful German Model Franziska Knuppe –Â who’s a ringer for Australian girlfriend Storm Uechtritz.
Behind the Scenes: Â Ronan Appears to be a natural behind the camera.
The new range of Energetix Jewellery will launch in Dublin’s Morgan Hotel from 7-9pm.
Unfortunately Ronan himself will not be at the event.
A spokeswoman said: “Energetix are looking to sign up distributors so anyone interested should go the the launch at The Morgan Hotel at 7pm.”