Home Irish Showbiz Plogging: Roz Purcell makes a powerful plea for the environment

Plogging: Roz Purcell makes a powerful plea for the environment

Roz is raising awareness about sustainability.


Roz Purcell posted to her Instagram stories yesterday to share that she was picking up plastic on one of Ireland’s most scenic beaches.

The model went ‘plogging’ – jogging and picking up and plastic-based litter you see along the way, and then disposing of it responsibly – and was very impressed with the cleanliness of Killiney beach.

Plogging is a combination of two words, jogging and the Swedish term ‘plocka upp,’ meaning to pick up.

She shared a snap of herself with her bag of plastic, and made a statement on sustainability.

“We went plogging this AM ( well more walking than running) but…. round of applause Killiney beach you are spotless, we filled less that half a bag- that is SO good in comparison to other places I’ve plogged!”

“I loved how people started a conversation around tips on being more Eco yesterday & I’m hoping it continues here, I learn so much from you guys and discussing sustainable options is so important!”


“Dont be afraid to call people out this summer who leave their rubbish behind them,” she continued.

The Natural Born Feeder founder went on to say that she may start her very own plogging group for people who are interested.

“Also what are the local beach clean up groups out there- might be nice for anyone looking to join one or I might have to start my own…” she said.

Plogging, originating in Sweden, is cited as one of 2019’s biggest upcoming exercise trends.

According to Plogging Ireland, if 200 people ‘plogged’ every day, the action would take an estimated 62,000 pieces of plastic off Irish landscapes in one year.

Roz recently sat down with Goss founder Ali Ryan, to speak candidly to The Gosscast about her past struggle with an eating disorder.