Joe Wicks was left a little red faced on last night’s Late Late Show.
The popular fitness influencer, best known as The Body Coach, was on the show to promote his new book ‘Veggie Lean in 15’.
During his appearance on the show, two members of the audience were brought on stage to try some meals from his book – but they didn’t go down very well, as the audience members were both avid meat eaters.
Taking to Instagram after the embarrassing segment, Joe told his followers, “Two words, ‘stitch up’, yeah?”
He explained, “I’m on TV in Ireland, a nation of meat lovers and farmers and I’ve got some of my veggie recipes out on the table, because, you know, I’m promoting my new book and someone’s going to come and try it from the audience.”
“There’s a woman who eats meat seven days a week, proper carnivore, full on hardcore meat eater. She loves it. Second one is a student who’s studying agricultural farming because his family’s got a bloody cow farm.
“So they both try the food live on TV. They have a bang on it. They’re like… you can see they’re not into it and they’re being polite and having a chew a little bit and stuff. Tough crowd but, you know, roll with it,” he continued.
“You go on national TV and you feed them a cauliflower steak and you’re labelled a plonker, yeah? And that is the game. I’m not a plonker!”
— Entertainment on RTÉ (@RTE_Ents) January 25, 2019
Despite branding the segment a “stitch up”, Joe insisted that he wasn’t bothered by saying, “No, all jokes aside, I wasn’t offended at all.”
“I found it really funny. So thanks for having me on the show Ryan. I really enjoyed it. I got to see Hozier live. It was amazing. And if you ever invite me back I’ll be there in a heartbeat.”
To make matters worse, an audience member was caught looking less than impressed by his appearance on the show – and the clip was shared online.
After the video gained some traction on Twitter, Joe made light of the situation by reposting it alongside the caption, “???? I love the Irish ????????♥️.”
???? I love the Irish ????????♥️ https://t.co/dSP0vDqxWG
— The Body Coach (@thebodycoach) January 26, 2019
Thankfully, Joe’s trip to Ireland hasn’t been a total disaster, as he got the chance to spar with Conor McGregor’s coach John Kavanagh in SBG today.
The Body Coach also revealed on his Instagram Story that he’s staying with The Happy Pear twins David and Stephen Flynn out in Greystones tonight – as he gave fans a sneak peek inside their ‘Pearville’ factory.