Home LA Showbiz Ivanka Trump closes her fashion brand

Ivanka Trump closes her fashion brand

Consumers had been boycotting her brand to protest her father's policies

Instagram - Ivanka Trump

Ivanka Trump has decided to close down her fashion brand.

The 36-year-old launched the company in 2014 but it went into decline after her father was elected President of the United States.

“After 17 months in Washington, I do not know when or if I will ever return to the business, but I do know that my focus for the foreseeable future will be the work I am doing here in Washington,” Ivanka said in a statement to Page Six.

She continued, “So making this decision now is the only fair outcome for my team and partners.”

Instagram – Ivanka Trump

The president of the company, Abigail Klem, said, “I know that this was a very difficult decision for Ivanka and I am very grateful for the opportunity to have led such a talented and committed team.”

Several retailers, including the largest department store in Canada, Hudson’s Bay, had dropped the brand due to poor sales after consumers decided to boycott her brand to protest her father’s policies.

She first got involved in fashion in 2007 when she launched her own jewelry company, Ivanka Trump Fine Jewelry, which has also since closed down.

Instagram – Ivanka Trump