Top Snapchat star Paddy Smyth has teamed up with Penneys – for the best reason.
The Dubliner, who is known for his slogan ‘My Disabled Life’, became a hit after winning the hearts of viewers on RTE’s First Dates.
Now Paddy (@paddyysmyth on Snapchat and Instagram) has teamed up with Penneys to share an empowering message.
You will spot some sponsored posts appearing on Paddy’s Instagram, but unlike most campaigns, Paddy’s photos are all about empowering others.
“This is important to me because it’s amazing that one of Ireland’s biggest brands wants to partner up with a disabled person and I hope it empowers others – disabled or not,” he told Goss.ie.
“All these posts are about empowerment, what I live my life by and the quotes I love,” he added.
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