Beyoncé is giving fans free tickets to any of her or Jay-Z’s concerts for life if they vow to go vegan.
The couple have been advocating for veganism in recent months and have been very open about how their health has changed since they switched their diet.
Beyoncé has now revealed a new competition called The Greenprint Project, in which a fan can win a ticket for every upcoming tour of Beyoncé or Jay-Z’s within the next thirty years.
The competition is open to anyone willing to try a full or partial vegan diet, as there are options for fans to take part in the competition if they try ‘Meatless Mondays’ or ‘Plant-based at work’ etc.
Bey and Jay-Z recently wrote the introduction for nutritionist, Marco Borges’ new plant-based cookbook called The Greenprint: Plant-Based Diet, Best Body, Better World.