Kendall Jenner reportedly earns more than sister Kylie each year when it comes to sponsored social media posts.
Kylie may have more followers than Kendall, but the model does more influencing work on Instagram than the cosmetics guru, bumping up hear earnings.
According to a new earnings ranking by BuzzBingo, Kendall earned over $12 million dollars last year through sponsored content.
This year, Kendall has created content for brands such as H&M, Valentino, Proactiv, Reserved, Aritzia and Stuart Weitzman.
Kylie has 149 million followers on the platform compared to Kendall’s 117 million.
Kylie reportedly earns around $3.8 million dollars per year from social media ads.
While Kendall earns more overall, Kylie charges more per post than Kendall – but Kendall does more sponsored content.
Kylie charges a reported $1.27M per post, while Kendall charges $611K per post.
Kylie usually reserves her social media influence to promote her own products in her Kylie Cosmetics brand.
Despite Kendall’s impressive social media earnings,  Kylie remains the wealthiest person in her family.
It is estimated that Kylie is sitting on a net worth of $1 billion.
On this week’s episode of The Gosscast; Goss.ie Founder Ali Ryan sits down with Goss.ie Editor Kendra Becker to discuss the latest with the Kardashian-Jenner clan and the now infamous Meghan Markle and Prince Harry documentary.
Take a listen:
